As a Website attorney, I come across thousands of online marketers every year…and many are flat broke because they’re trying to paint the Mona Lisa.
When Leonardo da Vinci painted the Mona Lisa, he took four years to do it. It took so long because the technique he used required up to 30 separate layers of paint in order to create a particular look with the illusion of depth…an old school version of 3D.
Mona Lisa marketers let perfection become the enemy of the good. In other words, t
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